Since I’m currently in the market for a new home, I’m always on the lookout for new real estate developments in Southwest, British Columbia.  From town homes to detached houses, the market remains piping hot as prices continue to rise beyond the reach of new home buyers.

Whew!  I’m sure glad I got in the market early!

What never cease to amaze me are the laughable advertising and marketing campaigns to promote a development.  You’ve probably heard of statements such as “quality view homes” or “live in the most desirable area”, only to find out later that your future home is located in a crime infested neighborhood full of drug addicts and homeless bums.  Even worse, the dream condo they’ve been talking about is only 480 square feet, which is a typical size of a loft in downtown Vancouver.

Condohype is a blog that looks at Vancouver Real Estate marketing with a critical point of view.  Whether you’re purchasing a home or not, their humorous insight is an entertaining read for anyone looking to learn about our distinct real estate market.  They go beyond the smoke and mirrors of buying property by giving you a cold, abeit, humorous jab with most new buildings up for sale.  Whether you agree with them or not, a fresh perspective is always good, especially when most people invest a sizeable amount of their savings into a new home.  To visit Condohype, click here.